Music Monetization Strategies: Sales First and Multiple Revenue Streams

Interested in online music marketing, cheap graphic design, or youtube promotions for your band or performing act? Or are you interested in building one way back links? I have tonnes of high PR niche sites to swap one way links from, so get in touch:

kurbpromo@gmail.com

Hi new visitors, I’m Matt from kurb we provide :

• Artist Management
• Online Music Promotion
• Auckland Posters - Design and Print
• DVD Duplication
• Cheap Graphic Design
• DVD copying
• Music Marketing Blog
  
• Youtube Promotions

I’m so excited I’m heading into the quiet time of the year for me as far as my main dvd duplication and dvd copying operation goes and although I’ll be beavering away on client websites, I’m right back into the internet marketing scene.

Checking out lots of gurus.

Now one guru who I’ve been getting a great deal of knowledge off recently did a series where he pointed out that the beginning of any internet marketing campaign begins with sales.

It doesn’t end with sales, it begins with sales on a website. Sales of a product, a service . . . a fixed fee for some bundled content, any or all of those future music business models we love here on this blog.

This is why I’m doing the work I am with artists, building music and artist sites that are going to work. Because unless you can prove that you have a website and you are selling a product, and that sales are actually happening , there’s no point launching an online music marketing campaign just to have a whole lot of people come to your site and not buy anything.

If anything it should help you understand perhaps people want to buy your products or experience your music in a more interesting and accessible way than a CD.

And understand that we do want to sell things. We do want to leverage propositions, we want to make money online with our music. BUT we can also understand that it’s not easy anymore and just getting those email sign ups means we’re still moving forward towards music monetization.

Sales are hard. But emails are something.

This is the thing, old guruface reckons you don’t even need a product. Once you implement solid online music promotion tactics, you can read the market, and gauge the potential receptivity of a product or service you may only still be developing. It’s clever stuff once you know what you’re doing with a strong email list and traffic flow to your website.

Here’s a bonus Quote from 37 signals on music revenue:

37 signals

“Revenue is like water going into a dam. The more holes you can poke in that dam, the more ways the money has to trickle through to you. Plus, it gives fans more ways to connect with you and interact with you (especially if you’re willing to be open and honest). When that’s true, everyone wins.”