Guerilla Music Marketing

Guerilla Marketing is the use of unconventional marketing techniques intended to get maximum solutions from minimal source s, which let’s face it; the majority independent artists have minimal source s. Today, guerrilla marketing is a non-traditional, low-cost, and highly effective marketing endeavor, which when used properly can reap many rewards for the diligent user.

So what might you do to use guerrilla marketing to advocate further your music career? The first piece of recommendation I might give you is to think outside the box. Do not do what anyone else is doing. Here area few pointers to get you started:

• Use podcasts to expansive cast your music, advocating to expose your music to many people who may have never heard it before. Make sure that you plug your website and where they may purchase your products.

• Why not go to your Regional library and see If they’ll allow you to do a free performance there in ex vary for a percentage of your sales of product following your show. Libraries are in dire need of funds.

• Still another easy and free way to get your name out there and seen is to write reviews on every product your own, have used, read or heard. Then post the reviews on places like amazon.com and barnesandnoble.com.

Make sure to put a small two or three sentence bio at the end of each review that has the name of any compact disc projects you have done. You cannot post your URL there; they will delete your bio. When you post your reviews, put your vanity email address inside your “real name.” While those web sites won’t allow you to post your URL, if your URL is part of your “real name,” they do not say a word. Check out amazon.com and look for one of my reviews.

Don’t use a real email address or you will end up with many spam. Why is this an necessary step? Because people will read your reviews and you get your name out there. Virtually all consumers are Web savvy and Assuming that they’re interested in you, will check you out.

Go after your audiences with fervor and diligence, but think outside the box to get the determinations you desire and the exposure for your music that you need.