Archive for July, 2009

Business, Marketing, Modeling, Talent Agency

Friday, July 31st, 2009

Alright just taking some time out to introduce my new modeling and talent agency called marketing talent.

Our new offshoot “marketing talent” is a marketing and promtoions service for sexy people. People, like sexy people. Sexy people can offer a lot in business and branding so that’s what our new venture marketing talent is all about.

If you are a sexy person, why not head on over and check it out. It’s not really a modeling agency per se, as I said we represent the interests of sexiness in a free market environment, and of course sexiness, glamour, beauty, lust – whatever you want to dwell on in the equation, has a multitude of  long tail market appeal to meet their really is endless possibilities for what use sexy people can be put too at marketing talent.

But what’s the reality? It’s about personal branding.

I don’t for a seconf believe the models, celebrities and actresses that cut through locally have a monopoly on talent and they most certainlt don;t on looks and that’s where my interest lies as a marketer and proponent of personal branding.

You take two amazing looking girls and give marketing, promotions, media and agent services to one and that one will become sort of nz womens mags type famous and date an all black and present and host obscure tv shows and media events.

Hey it’s a living isn’t it?

I guess this is the opportunity to give some girls the chance to have their tilt, their 15 minutes, without the grooming, the vested interests in the personalities manufactured behind the camera that we’ve had in the past.

Perez Hilton anybody? With the net playing a bigger part, we’re all in charge of our destinies. And those poor sexy people, better placed to take advantage of it now that everyone has a camera in their pocket, can’t make heads nor tails of the faact that everybody wants them but their still broke. Bless ’em.

Basically I’ve been working doing music markeitng for years now and I’m just following the smart money, because one great looking chick can make more money than 4 young dudes., it’s a simple economic equation.

I guess the sort of talent that these people have is really clearly quite obvious, although it’s not something can really be developed or improved on over time, what they offer is quite straightforward and also of course their is high demand for good looking people, there always will be.

CD Duplication – DVD duplication – DVD Copying – Auckland, New Zealand

Friday, July 31st, 2009

For Auckland CD and DVD Duplication call Matt @ Kurb, Grey Lynn Auckland

027 684 8250

or email: kurbpromo@gmail.com

Kurb provides a brilliant array of CD and DVD services, the main being of course CD or DVD burning services – we are able to duplice DVD’s an at a super fast and super cheap rate for those who require require DVD burning services or any kind of DVD or CD duplication, copying, burning, pressing, manufacture . . .

The works – we’re also here in Grey Lynn, Auckland, new Zealand which makes the whole thing a lot easier if you’re doing business in Auckland central or Auckland city.

CD and DVD disc duplication is obviously a super cheap and effective way to get information out in person or in any physical context where you need to share a lot of information around.

Of course CD and DVD duplicating or burning products provided by kurb’s Auckland disc and DVD duplication services company, or business is a great way to reproduce information or creative products for profits as well as raising awareness of an artist or creative organisations brand.

You know how it is when you’re in business, always need to be on the blog talking about CD duplication, DVD duplication and DVD copying in Auckland New Zealand otherwise google won’t like it.

We’ve actually been having some real success lately with article marketing to keep our rankings for CD duplication, DVD duplication and DVD copying in Auckland and New Zealand, but when developing SEO effectiveness it’s usually appropriate to try a variety of techniques to keep the results for DVD duplication and DVD copying in New Zealand, Auckland of course, high.

So there you have it, another brilliant advertisement for cheap and reliable services of Kurb cd and dvd duplication services, Auckland, New Zealand, where you can get your CD and DVD copying done conveniently, quickly or for an urgent short run or even up to 1000 discs at the most overnight if you need overnight 24 hour turnaround on your cd or dvd duplication business.

marketing talent modeling auckland

Kurb Business Diary: More July Action – Video, Copying etc.

Monday, July 27th, 2009

Hi just a quick report to the business diary to let you know what’s happening – it’s been a cold winter but plenty of activity involved!

At the moment it’s business as usual – lots of CD and DVD duplication, working on marketing projects and campaigns for various music artists, authors and small businesses both online and off, both within Auckland, New Zealand and around the world.

Also I’ve been promoting my new set of video sites, which have been developed to offer super affordable opportunities for our clients to use video.

This includes cheap video production – for all those businesses, artist and organisations who want to use video to develop exposure and understanding of their brand, as well as a targeted video editing service for those wanting to remove the time consuming hassle of editing video well we are learning to do this at a super competitive rate.

Also we have a special site for video marketing that completes the complement.

So our venture into video is expanding and also we have the Auckland copying site up also which is pushing the cheapest colour copying and colour printing in Auckland with of course free delivery for those emailing file sfor print from around New Zealand.

The pirate stuff has admittedly been a little slower but that’s okay.

I’ve been worrying about other aspects of business such as running each of these as separate entities as the possibility of flipping and selling them as going concerns – lots of administrative stuff!

Tax being the other one. This is all part of the reward of being successful in business. Now that I realise fully that I can lease an amazing car and rent out some fancy premises simply to avoid paying too much tax, well I’m excited about where I can go with this.

Meeting with a tax accountant soon to discuss how I can structure my expenses to avoid paying too much tax.

Yay for kurb promotions!

Here’s some info on the Online Gardener a new client I’ve been working with recently:

Gardening is a positive way to contribute to your community, through nutritious diet, environmental sustainability and economic self reliance.

A Gardening Business

Are you interested in gardening as more than just a hobby? Are you interested in contributing towards a positive change in your lifestyle and in your community?

Online gardener is a leading source of information and guidance on personal gardening projects that create so many benefits. Financial benefits. Environmental benefits. And health benefits.

You can benefit your community and

make money gardening!

The Importance of A Good Design

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

Your website is the hub of your online business; it is the virtual representation of your company whether your company exists physically or not. When you are doing business online, people cannot see you physically like how they could if they were dealing with an offline company. Hence, people do judge you by your covers. This is where a good design comes in.

Imagine if you are running an offline company. Would you allow your salespersons to be dressed in shabby or casual clothes when they are dealing with your customers? By making your staff wear professionally, you are telling your customers that you do care about quality. This works simply because first impressions matter.

Similarly, the same case is with your website. If your website is put together shabbily and looks like a 5 minute “quick fix”, you are literally shouting to your visitors that you are not professional and you do not care for quality.

On the opposite, if you have a totally professional looking website layout, you are giving your visitors the perception that you have given meticulous attention to every detail and you care about professionalism. You are organised, focused and you really mean business.

On the other hand, you should also have anything related to your company well designed. From business cards to letterheads to promotional brochures, every little bit matters. This is because as you grow your business, these items become the face of your business. Once again, think of the “salesperson dressed shabbily” anology, and you will get my point.

Search Engine Friendly Pages

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

There is no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo!, MSN, Altavista and so on. Hence, by designing a search engine friendly site, you will be able to rank easily in search engines and obtain more visitors.

Major search engines use programs called crawlers or robots to index websites to list on their search result pages. They follow links to a page, reads the content of the page and record it in their own database, pulling up the listing as people search for it.

If you want to make your site indexed easily, you should avoid using frames on your website. Frames will only confuse search engine robots and they might even abandon your site because of that. Moreover, frames make it difficult for users to bookmark a specific page on your site without using long, complicated scripts.

Do not present important information in Flash movies or in images. Search engine robots can only read text on your source code so if you present important words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.

Use meta tags accordingly on each and every page of your site so that search engine robots know at first glance what that particular page is about and whether or not to index it. By using meta tags, you are making the search engine robot’s job easier so they will crawl and index your site more frequently.

Stop using wrong HTML tags like to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and efficient. By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load.

Improve Usability of Your Website

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

No matter how brilliant your website design is, if it is hard to reach the content of your site then your site is as useful as an empty shell. Here are some tips to improve the usability of your website to ensure it serves its functions optimally.

The first method is to make sure the typography of your content is suitable. If you have large blocks of text, make sure to use CSS to space out the lines accordingly. The longer a single line of text is, the greater the line-height of each line should be. Also, make sure the font size of your text is big enough to read easily. Some sites have 10-pixel-tall text in Verdana font; while that may look neat and tidy, you have to really strain your eyes to read the actual text.

Make it easy for visitors to find content that they want on your site. If you have thousands of articles on your site and a certain visitor wants to find one single article from that pile, you have to provide a feasible means to enable visitors to do that without hassle. Be it an SQL-driven database search engine or just a glossary or index of articles that you have, providing such a feature will make sure your visitors can use your site with ease.

Ensure that your site loads fast if you do not want to lose visitors. Most internet users will leave a website if it doesn’t load completely within 15 seconds, so make sure the crème de la crème of your website is delivered to the visitors as soon as possible to retain their attention.

Last of all, test each and every link on your site before it goes online. There is nothing more effective in tarnishing your professional image than broken links, so be very careful about that.

How To Have Websites Built For You The Cheap Way

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

Normally, if you want to have professional designers custom build your site, you must be prepared to dish out at least a few hundred dollars. All this can change if you know where to find the best deals, the best designs for the lowest price. Here’s a rough guide:

First, you must understand that it is a rip off to get companies to design websites for you. Have you ever seen those advertisements in newspaper classified ad sections that offer a 5-page website at $500? These companies are established companies with physical locations, therefore they have to increase the amount they charge to pay off some overheads: office rent, designer’s wages, advertising costs and so on.

Therefore, it would be wise to find freelance designers who work from home. These people are often working from home so they do not have a high operation cost like that of a company. On the other hand, they will be able to design images with quality similar to those of designers from big companies, so it’s a “no-brainer” choice.

However, choose freelancers with care. The best way to do this would be to go to elance.com. There, you can post the abstract of your project and get thousands of freelancers to bid on your project, so you will surely get the best deal. On top of that, you will be able to choose the designers based on their experience, past transactions and ratings, so your value for money is secured.

Another route you can take is to design your website yourself. Think about it, if you only need 5 simple pages to present some simple information, why waste hundreds of dollars for it? Just spend a little time to sit down and do it yourself. You’ll be able to design your own sites even if you do not know a single line of HTML code with the help of WYSIWYG (what you see is what you get) programs such as Microsoft Frontpage, Macromedia Dreamweaver and so on.

Good Design Practices

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

Your website is where your business resides — it’s like the headquarter of an offline company. Hence, it is important to practise good design principles to make sure your site reaches out to the maximum number of visitors and sells to as many people as possible.

Make sure you have clear directions on the navigation of your website. The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion.

Reduce the number of images on your website. They make your site load very slowly and more often than not they are very unnecessary. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.

Keep your text paragraphs at a reasonable length. If a paragraph is too long, you should split it into seperate paragraphs so that the text blocks will not be too big. This is important because a block of text that is too large will deter visitors from reading your content.

Make sure your website complies to web standards at www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors.

Avoid using scripting languages on your site unless it is absolutely necessary. Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading time of your site and even crash some browsers. Also, scripts are not supported across all browsers, so some visitors might miss important information because of that.

Use CSS to style your page content because they save alot of work by styling all elements on your website in one go.

Generating Revenue With Good Planning

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

For anything to work well, care must be taken to make firm, workable plans to execute it and the same goes for website designs. With a well thought out website design, you will be able to create a site that generates multiple streams of revenue for you. In fact, may websites turn into online wasteland because they are not well planned and do not get a single visitor. Gradually, the webmaster will not be motivated to update it anymore and it turns into wasted cyberspace.

The crucial point of planning your site is optimizing it for revenue if you want to gain any income from the site. Divide your site into major blocks, ordered by themes, and start building new pages and subsections in those blocks. For example, you might have a “food” section, an “accomodation” section and an “entertainment” section for a tourism site. You can then write and publish relevant articles in the respective sections to attract a stream of traffic that comes looking for further information.

When you have a broader, better-defined scope of themes for your website, you can sell space on your pages to people interested in advertising on your page. You can also earn from programs like Google’s Adsense and Yahoo! Search Marketing if people surf to those themed pages and click on the ads. For this very reason, the advertisement blocks on your pages need to be relevant to the content, so a themed page fits that criteria perfectly.

As Internet becomes more widespread, advertising on the Internet will bear more results than on magazines or offline media. Hence, start tapping in on this lucrative stream of profit right away!

Building Your Mailing List with Downloads

Sunday, July 26th, 2009

Need Small
Business Marketing
services?

Kurb provides cheap internet marketing and affordable promotion services
for Auckland, New Zealand and clients around the world looking for
decent service and quality at a discount price.

Check out our $900 3 month promotion plan consisting of the following:
Graphic Design, Web Design, Email Management, Newsletter, Copywriting,
Cheap Video Production, Cheap Video Marketing, Social Media Marketing, Search
Engine Optimization, Article Writing, Article Marketing, PPC Online
Advertising, CD and DVD Duplication, Posters, Colour Copying . . . and
More!

We specialize in professional and affordable online marketing services

Online Marketing

Video Marketing

Email, me, Matt @ Kurb: kurbpromo@gmail.com

A mailing list is the lifeblood of your online business. The old adage “the money is in the list” cannot be true enough — if you had a targeted list of prospects to contact each time you have a new product, you will be able to save a lot of effort by marketing it to your existing list of targeted prospects.

You can actually build up a targeted list of prospects that are interested in your products by offering a relevant download on your website. For example, let’s take a look at a very good example — apple.com. When you download the free iTunes and Quicktime software from their site, they will ask you to fill in an optional name and email form so that they can send you offers on songs that you can purchase via — guess where — iTunes!

In reality, you do not need to offer such a “heavyweight” download such as a full-feature software like iTunes. You can attract prospects equally well with some quality freebies such as a simple report, a free wallpaper, and so on. The important thing is that your download offers enough value for the prospect to be willing to give away his/her own email address to get it.

However, slapping together a simple download and putting a link on your website won’t be enough to attract qualified prospects. You will have to do some homework in order for your lead-generating mechanism to work well for you.

First of all, you must place your download form prominently on your website. Preferably, dedicate a page to it and link to that page from every other page of your website. That way, there is no way your visitors cannot find the download page, and when they do, you’ll get some of them converted into your prospects!

Also, you have to put a little effort into promoting your download. Explain and elaborate on the values of the download, and why your visitors should download it. You might think why would anyone want to pass on a freebie, but most of your visitors would be too lazy to take the effort to download it because most of their downloads just sit on the harddisk collecting virtual dust. It is hence important to show your visitors why they should download your freebie.