Online Music Marketing and Small Business Marketing: Auckland Business Services

Okay so I’m going through all the services I currently offer to talk about my strategies for expanding and growing these parts of my business, and hopefully readers can pick up some ideas for promotion and how techniques we use could help your organisation achieve it’s goals affordably online.

As I say, this blogging is very meditative and the more you blog about certain keywords, the more you’ll likely feature in google rankings for such terms, so it’s a great way to get clear headed, understand and communicate concepts more effectively, and also bring in that targeted traffic.

Don’t forget blog set up and promotion is all part of the various online marketing packages we offer both artists and small businesses and organisations.

Right now, I’m looking into the online marketing part of my business and that covers music marketing, small business marketing and online video services - perhaps I will break this into two posts but I don’t know, we’ll see how we go.

Now the main thing with the artist management services and music marketing and that practically applies for the small business marketing also is that it has often become a real drag meeting clients high expectations because it wasn’t made clear what they could expect from us.

At the moment I’m working on hours - $50 p/week gets you 1 hour from me and 3 hours from my staff each week.

But I’m reluctant to place too much expectation on an area in which has proven difficult to deal with in the past. You see when there’s a CD or print order to fulfill that’s straightforward but internet marketing can be full of intricacies and customized requirements where client sperhaps may not fully understand whats involved.

So I will be treading carefully and keeping my staff that are outsourced strongly involved which tends to put this business model siomewhat similar to the printing services - because there is a basic overhead in keeping my staff around to carry out online marketing costs, I need to be doing a certain amount of business in order to not be losing money.

Although both the printing and music marketing could have bright futures once I get my business systems organised, time and time again the music marketing clients have proven very demanding and I’m not sure I want to risk needing to be that deeply personally involved in something that may not be that profitable in the short term.

Of course the one thing about the music marketing is that I am not forced to find clients, the fact that I have always had a successful blog as a means to bring in leads makes me realise I will always have customers in this area.

Small business marketing services are not that different - sometimes clients are willing to accept the prices but become even more demanding and have high expectations for what online amrketing can do in a very short time.

All I’m saying is that I would rather do business in areas where clients are easier to manage and that is why I still beliebe despite ongoing leads I will only grow this business slightly.