Auckland CD DVD Duplication and Colour Print Shop Pop Up Retail

Hi it’s me, Matt from Kurb - always lots of opportunities for you to get cheap cd dvd disc reproduction, copying - printing, plus marketing strategies for small business and projects - here in Auckland and across New Zealand

www.kurb.co.nz - kurbpromo@gmail.com - 027 684 8250

The business has been going really well right nnow, lots of great orders for cd duplication and dvd reproduction that we do are going out there, and we’re also doing a lot of great deals on large glossy colour printing services, and getting those out to our clients around auckland and new zealand.

The new site is going up slowly and some of th enew pages are already up.

But I’m back thinking about expansion and I’ve had a really great idea about the leap to retail I’ve been planning for the last few months.

I thought - man, if I had a lese right now, what would I do to hit the ground running and really get some sales going through that retail operation? I’d be caught short probably spending weeks trying to get everything I need in there.

I almost figured I needed to play shop so to speak and practice setting everything I would need up, trying to understand what would work, what would be a challenge and what I would need to watch - especially how to quickly get over to breaking even.

Then I came on an idea.

Asking another retailer if I could use some of their space and share costs, especially a retailer who looked like they were struggling and possibly even complimentary.

But then I figured we would have to be quite modest, in fact I could really streamline the whole purpose to take up as little space as possible.

First we’d need a kurb counter, where clients would be aware they could pick up and drop materials such as cd / dvd duplication materials and print jobs.

I’d have a colour copier for small jobs, a shelf for cd / dvd and plastics / packaging - jerry lee’s shelf, if you like,but also put some pbtech deals on there.

Mainly we’d need a workstation for printing and burning cd’s and dvd’s, preferably out the back, or separate from the counter area.

Then we’d need a client accessible computer where we could consult and perhaps offer internet.

1 counter

1 display area

1 back end workstation

1 front end workstation and client area

This covers the main aim of being a service centre and a branding location. It allows us to get established and potentially extend print clientele. But there’s still much opportunity to try different things, let alone get a bigger fish vibe going on where I can sit a client down and sell them a whole suite of online services.

This is really quite a big deal because I want to be moving toward the vision of a mcdonald’s of marketing, where the average joe can come in and get the cd / dvd copying, the colour printing, and their website designed and promoted.

It probably won’t be that cheap, because we will slowly focus on building the customer experience, but the idea is in 5 years to build a real agency that can land a $20,000 pitch, execute, and put $10,000 in my pocket every month or two.

Or as it maybe turns out, a flash office where that takes place and a big old store where all kinds of tech and plastic stuff are retailed. Oh and don’t forget my bar. And hey why not a restaurant too.

Okay, okay.

But the point is having somewhere you can close clients confidently, and also deliver. I couldn’t provide that service with the cd dvd duplication and colour printing providing the backbone, while experimenting with what other items we could potentially retail.

Perhaps the coffee machine comes in there, perhaps - wel let’s look at the numbers.

Imagine paying $200 to cover rent and opex.

Then my costs would be staffing at $300 we’ll say to start, but I could also wangle it so that whoever I shared with derived some benefit from having the place alternatively staffed.

That means I’m $500 in the hole each week instead of $700, and that would make all the difference in the first 6 months. The aim of making $100 profit each day to break even wouldn’t take that long.

Comments (1)

[...] last night I started talking about some of the auckland retail services we wanted to develop. You see it’s the overhead that threatens viability in terms of having [...]

Leave a comment

Your comment