Archive for the ‘business journal’ Category

Getting Started Freelancing

Sunday, January 14th, 2018

Hi it’s Matt here, still at kurb – I’ve been travelling in europe and asia for 3 months and it’s really opened my eyes to the kinds of lifestyles now available to those who are involved in digital industries and the potential of working remotely, and freelancing as a digital nomad.

Obviously it begins with some of the countries where it’s possible to live a great lifestyle outside of the bigger commercial cities of the western world where most of the work and contacts are available – as these tend to be the same cities that are the most expensive to live in, or you maybe participating in an extremely competitive market where it’s harder to get work that pays well.

When you’re no longer “location dependent” it opens up huge opportunities, you may no longer need to work nearly as long or hard, or do things you’re not passionate about, when you relocate to where costs are much cheaper.

But this isn’t new information, it’s a lifestyle that’s been promoted to aspiring entrepreneurs for many years now. However, if it was easy everyone would do it.

It sounds like a good idea, but it’s not easy to put the right plan for you into action so that you can afford to live a jetset lifestyle, based in locations where a good lifestyle is cheap, and rules around immigration are relaxed.

When I write my blog, I use it as a tool to thrash out ideas I’m having, because this means I can present working applications of ideas that others can use to pursue this kind of lifestyle and make it work, because a concept isn’t enough without structuring a model that can actually be applied and demonstrated.

Obviously it starts with what your skills are. There’s so much you can do to earn money online, but you need to be able to sell yourself as a product with a clear brand, potential clients need to be able to assess how suitable you are for what their needs are. It’s not going to connect with clients if you say you are a “freelancer” rather than defining exactly what you are able to offer them.

You need to do a pretty broad assessment of what your skills are and how likely this specific skill is going to be in demand, or whether you can connect this particular skill to a market – maybe your local area or language or perhaps the areas you are looking to relocate to and are researching. It’s not just about how good you are at what you do, especially online, you need to be cognizant of how you’re going to access the market – either you are targeting a niche as I described, or you are aiming to enter into a competitive and crowded market such as a big freelance website and establish a unique offering of skills that are in demand.

What it keeps coming back to is passion. What do you want to be doing, and what do you hate doing?

I don’t want anything to do with the technical side of video or websites, and this is the key medium for making an impact online.

But I’m limiting myself here because clients do tend prefer to deal with someone who can do it all, yet, here is where I can make clear what I would rather do, and create a niche service around those parameters, as a concept for something viable that you are passionate about.

You have to be passionate because clients can be very demanding, and you may be forced to price yourself very competitively in order to get work. In freelancing it’s better to be working for less on what you enjoy, because that gives you the chance to relocate to somewhere that doesn’t cost nearly as much, and the time you do need to spend working isn’t sapping you of energy you need for other goals.

It just comes back to why freelancing is so appealing, many people are stuck doing jobs they hate because they feel they have to remain in an expensive, busy commercial centre that offers well paid work.

In modern times people are paying a higher price than they realise simply for the security of what they feel is a normal job.

They are doing work that makes them feel unhappy because they feel they have to reach a standard that comes with the pressure of maintaining an urban lifestyle.

So what do I want to do for work? – well, you want to do what you do anyway, you’ve got to keep dressing for the job you want.

That’s the key conflict for me, how can I be a forex trader if I am actually needing to freelance so that I can afford to pursue a nomadic lifestyle, spending time in Bangkok, Belgrade, Kiev, Tallinn – cities that offer a cheap lifestyle to those who can earn a few hundred dollars american online each week.

Well I focus on work around forex trading, especially offering writing services, because I’m leveraging a skill I have – writing – that I enjoy so I can keep doing what I would rather be doing.

The other idea is to do something that helps you develop and practice skills you would need when your doing the work you want to be doing.

I want to be doing work pushing connections between new zealand and ukraine/belarus so any work I can get associating myself with ukraine or connecting me with people who would be interested in engaging with what ukraine has to offer, that work is worthwhile to me.

I’m not strong in networking, so developing techniques specifically to engage with valuable contacts is a good tactic to make your temporary freelance gig into something more worthwhile for developing opportunities for doing work you really would prefer to do.

There are lots of opportunities to create a new, adventurous and exciting lifestyle if you decide to become a freelancer, which is a pay off from moving to a country temporarily where the lifestyle is good and very cheap. It is usually quite necessary because as a freelancer, you won’t be earning as much or as reliably as you were, but you can meet your costs because you can charge so competitively.

I think a lot of people are quite anchored to where they are and they connections they have, otherwise more people would be doing it, but I believe like a lot of things – online dating, and much of online culture – slowly the cultural misgivings will fade and many will look to other parts of the world where the cost of living is cheap and the climate more suitable at the right time of year to spend time supporting themselves with work that is structured a lot differently.

This is just part my introduction to the concept and I’ll be posting more hopefully about freelancing and digital nomadism as I continue to use the kurb blog to explore new concepts I’m working on.

Follow me on twitter @MattNZ



The Domains of Auckland Video Production, Printing and Copying

Friday, June 13th, 2014

So I am trying to get my latest music video projects moving but it doesn’t seem to be making much progress I need more people in auckland – auckland models, auckland camera operators, auckland video editors auckland film crew auckland videographers, auckland people who can help me because the good news is we seem to have good business in dvd copying once again, but we’re stuck on pushing our video projects forward and that in turn stifles the flow of other concepts we hope to have bubbling up.

We are not near to connecting in a big way with video and music projects, doing that promotion, so we need to be moving faster, not getting snagged up dawdling over video projects, that’s why we need to pay ninja commandos to come in, models on the screen, camera persons shooting them, and awesome editing fx people making it all look awesome so I just have to think of all the stupid ideas and the awesome crew of the brilliant underpaid young cohort will have me producing video that gets thousands of hits and that I can show off and promote and sell sell sell on the quality.

I’ll bring high end arty swish quality to my kurb promo vides saying look, come on, hey, I will sell you this. This thing right here you will look professional and awesome the cohort are all coming to do it, models, cameras, editing and fx, here’s hundred bucks each for half a days work and I’ll put $200 in my pocket and we’re all happy now.

I also need to practice optimizing my outsourced video costs and providers retained for such tasks.

What I am really selling here is access to cheap skilled labour and the means to communicate between parties in those regards, which I can also use to do my own little video projects, which in turn spread to push other enterprises, pirates, gigs, food carts, talent services, whatever.

Here at Kurb it’s the auckland printing and copying services – especially dvd copying and cd copying and printing that keeps us busy by my oh my isn’t so much going on in the background!

We know we are too dependent on dvd printing and duplication services and we are trying to scuttle about getting ourselves future proofed and one of the ways of doing that is offloading costs and a bad one for me as an entrepreneur is too many domains. That’s up there.

Too many ideas that are never going to turn into something so do everybody a favour and knock it on the head. Give yourself more potential with less opportunity, less choices, less investment spread too thinly across too many ideas, just forget it!

Which one? I’m not quite sure. All the vanity sites and the dodgy sites too.

I was talking about potential issues that can distract us moving forward – making sure all bills and taxes are up to date – I still owe ACC money. I haven’t handed in my tax, but I’ve done all the numbers, I just have to hand it in before August.

I still have 65 domain names, at least 30 I’m trying to sell and I have to get rid of them – I counted 34 I want to sell or ditch in the short term, this year. I have to accept that a lot of those domains will never sell and I’m better to cut my losses before I lose another $15. Of the 30 left well, I would a dozen are fundamental for business and art, and another dozen are fall backs, back up positions for particular activities.

Still costs me $500 a year, $10 a week to run those domains. That’s quite a bit, I counted 16 sites that I felt were absolutely worth $15, so it will be my aim within 2 years to have only 20 sites. Will not renew, so I’m aiming to have less than 50 by the end of the year, 30 by the end of next year, and 20 in two years.

I see that I have 25 sites currently up for sale. I am putting them down again, and sites with customized lay outs and good domain names are going out the door, it makes me think I should spruce the whole thing up. I have already established my desire to make $3k out out of these sites, and I believe I should try peddling them elsewhere, as self contained businesses, for example.

Doesn’t it just seem like something that could be done? 10 of these could easily be pushed off for $500. Or $1000 as part of a bigger package to set someone up and support them.

Is that something I ever want to do? Writing sites, design sites, video sites, youtube sites, other sites, I could build them all into a beautiful package and make $20k but is that something I would want to do? Well I’m lucky enough to believe that 40 sites would pull in the $3k I need to make back even if it costs me $1000 to keep them going for 2 years until they all sell. I just might have to be realistic that they won’t sell on godaddy.

There are 17 somewhat dodgy sites I could try and sling for $1000. leaving me with almost 30 sites with some of the juicier offerings there. Because it’s likely by this time next year, I will have to ditch them, and cut my losses some $500 at least, so we have to move on it.

If I start making a lot of money I will make the cut myself, simply because I want to see this resolved because it’s a potential goblin, it’s a good $600 a year I don’t need to be spending.

There are about 10 websites that represent writing, graphic design and youtube services, music services, those are the ones that could kick up $200 or maybe $500 sold to someone with the direct attention, they’d be sold last in the last hope of recovering $2000.

There are about 10 there that are related to business ideas I’d like to push – video production and talent management, I want to keep the idea of those businesses alive even though I couldn’t really sell those domains, but I am willing to spend over $100 a year to wait to see if I want to take that idea forward, solid ideas that could work, that are an insurance policy in a world where I only need to make $500 a week to live comfortably.

So now that the domains are under control, I have to think about the websites I am developing themselves.

The plan I am laying out for websites is to wait for the 27 entries to be done, but I am also pushing forward with the cohort section, and I’ll have a separate plan for the cohorts, and I might think about a new front page with a new vibe. But I might wait to see where my next video direction is going now I am turning away from music videos and towards videos that tell a more intimate and artistic story.

This may give me new ideas about how I want to front my site, what I want to hit people with when they first arrive from that direction.

But right now with domains as with the site, we’re waiting for leadership and ideas to come from elsewhere before we make the decision.

Cohort is the concept we can solicit support for auckland video production services and projects.

We need to face up to the actual challenges and this is what the cohort means. The cohort is about enlisting support, and we need a payroll, we need to have a budget to pay people to help make what we’re doing good. If you can’t think of what to spend your money on, well, it’s the cohort. Pay people. Your biggest issue to push through right now is making videos that people will think are awesome.

When you revisit the challenges of getting these next two videos done, use your surplus to grease the wheels, get moving to the next challenge.

The next challenge appears in the shape of the pirate game. Again, how can we make decisions about the domains, the website and our pirate performer business when we don’t know what’s happening around it? Is money coming from DVD duplication? Well then we won’t want to do pirates, and we’ll be happy to spend on improving our websites.

If not, we need pirates in the equation we need to fall back there.

SO we have all the B plans on standby, what’s the A game? What is the game based on the fact that DVD’s will sputter along and keep us alive somehow for 2 years?

Well that is video production coming through and hopefully the ideas from that pushing the website forward with ideas that will resonate, that projects that are good content that is what the website is behind, its not really a thing in itself. Video production is also pushing the pirate thing into the niche it fills whether being it’s own marketing or evolving into something else.

The pirate thing is evolving, the website is evolving, I am somehow making my $500 and I am somehow finding myself with 40 less domains, I think that is adequate. If we want a new domain for a new auckland website whether it for printing or copying or whatever else, I’m sure it can be managed as a new

Yes well that’s fine but where’s the clear plan?

Complete music video production, then move onto more narration / narrative based productions, we’re talking about new beats, the new RC, which then flows onto new pirate story videos.

So the truth filtering through is how dependent we’re becoming on video progress to make any progress at all, and is that to say we’re dependent on auckland video production ideas to move forward, is that where our goals lie?

Value in Auckland Video Production

Monday, May 5th, 2014

Hi this is Matt at Kurb Promotions, Auckland and we offer a range of digital media content services for organisations and groups on a budget – Video / CD / DVD copying, printing, duplication – plus design, auckland poster printing and distribution, and video production.


So recently we decided to start cleaning up the blog by putting in a little more effort to make the blog a bit more interesting to read.

Rather than raking over the same minutiae of my business and various half hatched aspirations, I decided I wanted to attempt to make the blog something that if somebody found it, or I started directing people twoard my blog, or because they were interested in what I was working on, they could read and engage – more reader focused than a personal problem solving focus. I know I have some writing skills but if I don’t stretch them then I don’t have the ability to demonstrate them or put them to use improving my situation. I can’t link to my posts, because they are not good enough for the average reader, but by working on this, slowly, I may get to a point where I can begin letting people know I have a link, I have some writing.

When I post comments on others blogs, or a new community I find, then the trails that lead back to me don’t give the appearance I’m simply a muppet in the game trying my luck trying to drum up support and business, because I’m desperate to establish myself in this.

One of the little things I’m doing is I will be publishing more links which I feel have interesting points worth mentioning. Not necessarily to promotion, or specifically business related themes, but items of interest related to being more understanding or successful in various operations.

In a my clean up post I talked about an article discussing how you can work on yourself as much as you like but the results will only ever be measured in terms of what you can offer the world. If you’re not getting what you want, it’s only because you’re not offering enough to get it.

It doesn’t matter how much work you do to become a better person on the inside, the result it produces is what you will be measured by.

This made me think of my archiving work, my website work, my promotions on my artists site and how so much that I do is failing to provide value to the outside parties – the fans, the clients – I need to attract to make the thing work.

Even writing these blogs endlessly, I mean sure, it looks like I’ve plowed through over 1000 words today already but to what purpose? Make that 2000. Sure, it proves I can write a lot of words. But to what purpose is it all ultimately serving?

So we’ve begun by taking the step to make the blogs more readable and accessible so at least it provides a good look, I can’t really call myself a blogger just by vomiting words onto the screen for the purpose of pushing up search engine rankings, once they become readable articles, well then I have the opportunity.

One idea I had today was that it was time to get on with resolving the issue of all these blank printed discs we have that aren’t really doing anything. But then I realised, again . . . this is just a selfish idea that is convenient for me.

Does auckland, does new zealand want 1000 old CD’s burned with some crappy misprint on them full of my songs or videos? I’m not sure. Just because it’s convenient it doesn’t mean it’s something that’s worthwhile. What I think we need to focus on right now is what people want.

One idea that struck me though is that on one hand, you need to be valuable to other people in order to get what you want.

And yet the less you want, the less you are required to find a way to be valuable.

Let’s have a link then. This from philosophers mail

The dirty truth about Capitalism is not that it is inefficient, but that its ambitions as yet have been so lowly and so restricted.

When we get furious about bankers’ bonuses . . . What we really hate is the idea of bankers getting paid a lot of money when we can’t see how they have helped other people.

Rather than wanting to wind back big corporations, we should have a different and better ambition: we should want them to learn to make their profits by a strangely odd-sounding but in fact plainly obvious goal: truly helping other people.

I guess that explains a little of why we’ve chosen to blog this way, and leads to more to be said for trying to really help people, really look to what they want and need.


Because of this return to the value of production, we slowed up on our archiving project, and switched round and started firing out more videos. I’m not sure what we’re heading towards, but we know when you want to produce videos or anything else it starts with getting started.

We’re getting started showing our skills in presentation and fronting up.

What comes after that?

Well more videos. You have one more music video you want to complete in the next month. And also the cohort getting cohesive. We set up a page, and we set up ads, wow it’s really ambitious. But it is also the point from which our honest investigations into local new zealand youtube culture can begin, now that we’re cleaning this blog up a bit more so you can actually read and follow it.

So I want to reach out on star now. I want to jump on star now and say check out my music videos im doing teamed up with auckland actors on star now, who wants to get out there and make some god damn videos for youtube new zealand, okay???

So we get people starting to roll up because they want to be into video editing, they want to be shooting filming auckland youtube videos, theyre in there, doing the yards and we’re producing videos, a lot of videos, and we’re getting good, we’re getting better and better and youtube video production!

We’re doing pirate videos. This is serious. We have a lot of funny kind of “get out there and do it” kind of concepts we want to roll with but we need to get real we need to get serious with these cohort people who want to get out there and do it with us!

A lot of the material we’re doing now, is just warming up for more assured material coming further down the line because we know how the professionals, the showmen work – they have their routines which they work through, we just have to convey that kind of assurance.

But it’s a lot of work scripting and shooting these videos!


I have finally finished shooting 4 vlogs, wow how did it take me 48 hours to write and shoot 4 videos of me just sitting there talking? I guess I kind of forgot how hard this work is, but that’s a reminder that it’s not an easy skill which is what makes it valuable. Also it’s important we do some more this month, so we keep our youtube video presentation skills sharp.

The skill is only valuable as long as I can maintain my skill level and improve. Not that I see a big future in presenting videos! I just want to be able to push my efforts forward in this area, to take a shot, have a go, and comeback with thoughts on how to improve for next time.

I am now slightly confused about where I’m moving to now, and what my thoughts on this whole process will be.

The first answer is we go back to the 27 archive entries. But as discussed we also have video and the youtube video producers cohort on this list, and then music and video promo is the next thing coming up.

Are we ready for promo? Are we ready for the cohort? Before we ask those questions we can see how it’s all flying at us now we’re not working so much, the highway is getting chewed up as me roll through. It won’t be long until wide spaces begin to open up where we get to shape new priorities and new directions.

Yes I am sensitive to the fact that none of this is putting money in the pocket, it’s not arresting that issue of producing value and could be considered a distraction, but at the same time I salute the ability to march onward, we build on each hard fought step forward, we don’t know how many steps remain but we soldier on regardless, not tied to the belief that salvation lies around the next corner. We are ready to turn a lot of corners before we get back to where we want to be.

A few extra hundred dollars, well up until recently, it would have made no challenge, and we have to remember out fortunes could easily change, and we have to prepare to answer the question of where we can go once we’re back on budget with our core services of auckland cd dvd reproduction and printing.

Event Management and Promotions Experiences, Auckland

Tuesday, April 29th, 2014



I started kurb as a promotions company which was based on my experience marketing gigs and events around auckland. So it was mainly my postering, poster printing flyering, flyer distribution services that I started the business with.

I was not great at promoting gigs, I’m not really that charismatic and skilled as a social networker, but what I am good at is organising on a tight budget. So I used those skills to build my business of kurb promotions in auckland and also adding cd duplication and dvd duplication services which would become a major component of my business.

It is funny that with the change in my personal circumstances we see that kurb is likely to change at least somewhat.

We still want to do postering and cd dvd duplication as that is our core business but there’s no need to experiment with new profit and growth driven ideas that haven’t been really considered and valued. We want to focus on music, gigs, children’s entertainment and video production.

Now that I’ve been more successful with my business I am feeling my own personal interests are more of a priority in the mix. This is still business, we want to profit and we want to grow where it is possible to do so without heavy stress and effort.

So what is the big idea, that is of personal interest? Do I turn now to pirates seriously? I don’t really see myself wanting to hustle right now, if I work all week, I don’t really want to go out and do a pirate birthday n top of that.

Maybe it’s simply a matter of getting more towards a content factory – from pirates to whatever else, maybe it’s just about making videos, knowing that if I make a video every week, and it gets 1000 views, if you say 50 x 50,000 views it equals $7500 in youtube pay outs.

It doesn’t seem like much when you could be advertising some service, or building up a more powerful brand.

And there are opportunities to do that, but what is also clear is that it’s time to curtail and curb a lot of old ideas that are presented here so we can make room for what we are going to do – here on kurb or otherwise.

By doing that, choosing what youre not going to so, you make room for understanding what you might then choose to do instead.

Should I sell the music marketing management site? Would I take $1000 for it? I’m not sure. What am I talking about? All parts of my business that are just gone to seed basically, just tear it out of our consideration, and then spruce up what’s left, leaving what remains to exist as what is for some years until a more final resolution can be reached.

I do like the idea of minimalism, if you havent used something in a year, then you don’t actually need it.

But it’s different, this is heritage conditioning, I am preparing to make the last alterations to this site so it can gradually peter out over a decade and I needn’t concern myself, the site, nor I, require it to be impressive and compelling.

It is certainly a time to signal the end of the old way of trying to expand into new promotions services and such, we will only grow with serious intent and consideration now, it’s not really motivated by profit, it’s about other outcomes in business.

And herein lies the opportunity to decide to stop developing these sites and favouring low maintenance approaches so I can focus on what I’d rather do.

What you then choose to do has better thought out outcomes. We’re still doing event management, tour management, event promotions but from a personal perspective.


This was written as a sort of sign off post, that while business was good in CD DVD duplication auckland, and auckland promotion services in general, then we wouldn’t have to pound out nonsense on this blog to keep the SEO functioning at a level that brings me in enough customers.

We pound away on this blog, writing away hoping that amongst our efforts to impress the search engines, we will also be offered so kind of revelation of our own, about how we could bring this business back around despite the fact that cd duplication may not last as a seriously viable choice. We may have to try some different ideas.

Being aggressive in terms of the business we can secure for disc burning and copying, is the first step, and I believe for the next couple of years, enough business will dribble in, it just may not afford me the means to really be aggressive about what I’m trying to develop and push here. In that case we have to build skills, and have those skills be not only the thing that brings me income, but also allows efforts in my own promotional projects that can benefit me.

Pretty soon there will come a time where we need to do more than simply write on this blog, and it means cheap cd duplication, it means auckland poster distribution, bill stickers, flyer distribution and it means childrens entertainment, and it means auckland video production all offered and aggressively cheap prices, because that is the service we provide. We are aggressively competing on price knowing that we need to establish our client base, our reputation, at once the business is proven to be viable and the market is established, then we can get more practical about what we offer and the prices we charge.

There will be advertising and aggressive price competition but we also have to remember that we have the luxury of being able to watch things play out, and being tactical and strategic.

I already sense that I need a new project, something new I can get fired up about because I don’t think I can play this minimalism / simplicity game for too much longer, I have the skill sets to build and promote an idea online, I just want to discover something I am excited about doing, and that often comes back to video simply because we have the ability to make the videos and to present them also.

I guess this was meant to be a sign off post, and I am completing it because I am in pursuit of simplicity and minimalism, I want to leave unfinished business – even unfinished blog posts behind me – but whats a bigger goal we can aim for in this regard?

Well we want to confront the cohort issue. We want that, we want to push forward there. When loose ends are tidied up, I can commit more fully to finding people who want to work with me to create interesting videos in auckland. I’m not even that fussy about what the videos are about, it’s about working together to capture something cool and interesting.

Maybe we want to create some kind of “youtube club” just for star now. I even started searching for NZ youtubers and realised there is a bunch of young dudes doing it, all younger than me, but what the hell. I have to get with my people. I have to clean up my act, and start fronting in the game.

I’m here to get views. I’m here to make beats. That’s what it is. But I’ll have to clean up my act before I start fronting and that is what this post is really coming to. Once upon a time I started a business for auckland postering, and then it was all cd dvd duplication, and now I must make my return to the online promotions that has lurked around and in the background of this thing for so long.

It’s the online promotion and content creation, doing it for myself, doing t for someone else, just doing it.

Just as this was a sign off post meant to leave things steady as they are until the next chapter unfolds, I can see the signal is here, I will have to start writing my blogs properly. If I am going to spend large amounts of time just blogging and thinking, because I have the financial security, then I have to become more disciplined about what I write, and putting together pieces that will actually connect with readers, rather than me rambling endlessly for the benefit of google.


What is the next job after the sampling? I think we just have to remember and believe that once this sampling is done, we will have a great many samples and a whole lot of music to enjoy, but also a wisdom in having arranged all these archives, about what kind of music we want, about making music, we just have to restore our passion there more than anything. There are many archives from the cd duplication business to work through, but once that is done, we have the freedom to try something new.

For now we want to keep the cd dvd duplication auckland services alive and kicking for as long as possible.

Making Auckland CD Copying Happen

Thursday, February 6th, 2014

Work has been getting pretty tough recently and has not been easy for me. Mainly having a lot of work to catch up with and having ongoing issues.

If it was just catching up on being behind, or just trying to sort out some production issues, then it would be hard, but something you work through in a few days. But having both at the same time? Stress and pressure can really break you down and get the better of you. It becomes harder to choose the right way to proceed. Choices become critical, this is managing a business. The decisions you make at this stage can dictate how much you fall behind in the long term.

There are safe guards you have to have in place so whatever your core activity is – such as cd duplication, cd copying, keeps moving forward, I need to recognise in advance where I could be tripped up and fall flat on my face.

The actual cd duplication copying machines are not so much of an issue, but we must always seek to improve and create back up options in case we find ourselves caught short in such a way again.

– ensuring there are clean printheads ready to go. The only way to do this is by setting up a second station with 2 printers, knowing that I have 6 is not only the power to churn out 1000 discs in several hours, but that if 1 fails, 2 fail, it’s not really an inconvenience. I wanted a 2 printer set up in the superhive so if you had jobs under 200 you could just do them as you worked.

– running out of discs only happens every few months also. It’s only a problem when everything else is a problem. Otherwise, you just suck it up and pay $10 extra. Even if it costs you $100 extra on a big job, well, is it really that big a drama? Well what we want is the safe guard. Running out of discs for disc duplication isn’t a problem, it’s when it happens at the same time as something else

– the burners, the cd dvd duplicators are again not likely to become a significant problem again this year, but we plan in advance for next year by trying still to refurbish one of the other cd burners. What this also does is buy our time lost over the last 2 weeks back when a job that would occupy our mind for 6 hours can be cut down to 4 hours. We have to source some decent sata drives and begin trying to create a frankenstien creature that can perhaps live in the front room so if the girls are chilling for a few hours they can easily burn a couple of hundred discs.

– after that it is all stuff like tax and fines and acc and unpaid debts all niggling little things lurking around. My car. Yeah just when it wasn’t sounding so bad, my car needs a lot of attention. The water bill. The tree in the yard. So it goes on. But you know that once I start blitzing this lot, life gets a whole lot easier.

So what happens then?

Well it’s the work and stay workstay business going on again. They come in, they do all the work. What do I do? I go back to finishing up my artist managament work, and then turn again to the children’s entertainment and artist tours.

It’s about how I work the opportunities I have with children’s entertainment, video production, artist work new ideas for services such as a food truck and getting my workstay people on in there with this.


Okay what have I got to do now, seriously?

wedding cd copying: 90
church+astro: 200
hitler doco: 600
hair: 500

Okay it will be nice to get more of those hitler docos done, but we will also smash everything else, and possibly the hair dvd production also, so that’s about 1000 in 3 days, though that could easily be 4. Which is just plain easy.

So now the gardening experiment is all over I have to accept that growing my own was not a

You could see it a different way – that is was a great little project while I was getting business back on it’s feet but I think I know right now that it’s for the best.

It looks to me I was only saving $50 a week, where the power alone was $20. Did I spend more than an hour a week on related activity? certainly I did.

Think of all the drawbacks, the smell, and the dirt, the work, the secrecy, all of that, is that worth saving $30 a week for? The answer is staring you in the face and you know it. Because on top of that we’ve got the whole girls and borders thing going on. I knew it was kind of a favour to me to make me realise.

And don’t even start me on the archive.

But let’s get serious because this whole situation with the gardening means we have blown the whole work stay thing wide open, we can have girls, and they are coming and they are coming to clean, and work and cook and are you ready?

What I’m seeing is the cleaning and the work will just get rolled through and then what next? They’re archiving it all already? They’re challenging me as to how we can move forward, are they doing my tax and whatever else? They’re cleaning, they’re working, I get my car sorted, I say yes I want this tree dealt with and gone.

I want a moment to feel rich so I can zap some bills. My fines. My water bill, ACC etc., so I can get ready to kill that tax.

Then, finally this what is happening I am challenging these girls – wait theyre challenging me – with ideas to help me move forward. Fresh ideas, and it can’t be avoided. It’s coming. Ideas in video, in promotion. Cd duplication auckland too obviously.

Making videos of pirates for kids, making crazy food truck plans, working out how to get a show on the road. Making it happen.


Are you looking for short term / low commitment accommodation that’s affordable, spacious and non-creepy?

Furniture can be provided, or else, there’s heaps of storage if you need it! Performers on tour? Group attending an extended event? Save big time, get in touch for a special rate!

Short term bonus: You don’t need to give notice when you need to go, just clean out your room, grab your bond and scoot!

Maybe you need a place for just a couple of weeks or a month or so where you can chill out and make your next plan – well you can come stay with me.

I am a youngish entrepreneur who is always busy, often at home with my own projects. I got this house so I could be in control of any disruptions to my business dealings, but I figure it would probably be good to have someone around who’d help pay for the place . . . but just not for too long they end up driving me crazy.

The house is no oil painting outside, in fact to be frank from the outside it looks like crap. (nonetheless – a good security measure as a deterrent I’d suggest) but is fairly typical inside, and the new paint job helps.

The lounge is a separate and very large room (6m x 4m) that I don’t use at all. (I’ve taken the 2nd bedroom and I use the master bedroom as my office/social/relaxing space), and there’s also a small bedroom/sun room that opens on to the back deck (3m x 3m) that’s free. Spacious kitchen + seperate laundry, lots of osp, large yard, and a large garage with power which I don’t use at all, so yeah – there’s heaps of space.

I’m big on quiet and space for people to do their thing. It’s good to have someone around but as long as their not bugging me. Smoking outside I’m okay with (I smoke outside), I got no problems with people having an after work drink but I really don’t appreciate drunkenness.

Being a straight, white, educated male, I’ll say I’m tolerant of other lifestyles as long as common courtesy is observed, the one thing I am not tolerant of is intolerance.

how about a link exchange out there people? I’m after anyone with “duplication, copying, printing, marketing, auckland, music, video” in domain or page title.

Auckland CD DVD Duplication Success

Saturday, September 28th, 2013

Okay we’ve done at least 10 new posts on this blog and we have been quietly confident that this will be helping our website rankings again as it once did so the we are ranking nice and high for our main keywords – cd duplication, auckland dvd duplication, cd printing, dvd printing, dvd copying etc.

These services are still at the core of what we do, but we are branching in new directions for the future, expanding our services into more humble areas so we can consolidate the fortune we’ve had in making kurb promotions a success.

We can’t just leap into a new business we have to creep in gradually establishing our new auckland services. We are having more opportunities to move forward but we can’t get ahead of ourselves. No food trucks or food stall straight away.

A food stall and a children’s entertainment business? Yes that is what I am committed to developing over the next few years, while keeping the core cd dvd replication services as profitable as they have been providing cheap disc burning in auckland.

We’ve discussed a lot of plans but it’s about isolating the strategies to really step forward, a lot of strategy is entangling, timing the logistics of any development project.

There’s key points here:

– Beginning our initial eden park stall
– Scripting and performing our first pirate show.

But we also recognise in consolidation that we have to continue our current successes with the cd dvd duplication.

What are the actual thing we have to do to improve our delivery of dvd burning services there? Getting a second print station set up? Refurbishing one of the burners also, but that could be $500. But again, worth it, not as much as the new superhive computer, but something that should be considered soon to create even less pressure. It means workers can get more done in the short time they’re here.

It just would suck to have $2k worth of cd printing and dvd duplication to do and also have to go off and do some pirate stories. Or would it? The point is that life would be very different, If I earned $5k in 2 weeks, I could let $1k dribble in over a fortnight, and have everything I wanted and a grand to spend as I like.


I have just been checking out heaps of videos of pirates of the carribean performances at disney and I can’t believe all the material just waiting there. It’s so easy, I’ve just got all this stuff I can work with and ad lib from. It’s nothing I can’t do either.

I have also recruited a fairy helper also to tackle auckland birthday parties. At first we will look to create enough youtube clips to string some kind of show together, and work on a half an hour DVD, and then say, within 6 months, have that show ready to go. Send out the DVD’s and offer the show for $400 with 50 DVD’s and $1 for every extra DVD duplication. I reckon I could put one DVD replicated in the post to every school – apparently there are 538 schools in Auckland. Take away the high schools and intermediates and special schools and super religious schools, you should have a good 300.

We could do the mad upsells as well, like add a 1 hour appearance at a later date – for the school fair or whatever for $100. Upsell, upsell, video tape the thing, make more services available, What I see is trying to build relationships with a few dozen schools that give you a couple of jobs a year.

That’s what I saw before, that there is enough schools in auckland, but it’s the schools down the line that would never get this stuff otherwise.

I reckon I would organise 3-4 week long tours a year. Meaning like I say, 3 dozen schools who will have a once a year for $500 with all the works, I won’t be complaining. $500 a week, that’s all I’ll be going for, no doubt a party and a food stall, or for a street market entertainer or community market day entertainment will come up to fill any gaps.


I am still thinking of the superhive – I was going to jump up my main computer so it could handle everything and have 2 set ups facing each other. 1 for business, communication and video, and a second for music and video, so I could work on 2 different videos at once.

But my dad wants to invest into a video capable set up so it’s becoming obvious given my budget that I should go in with him.

If I got my own computer it wouldn’t be that great, but I would have an extra computer doing nothing but being a second printing station and storage box. But my business would be much faster, and

The pros of going in with him is that I get part use of a mega grunty video computer. The main issue is my old computer is old, and needs to be put out to pasture.

An important point is that the grunty vid comp can always be swapped for my 2nd comp so that there is always a comp for someone to work on whoever has the grunty vid comp.

The main reason I wanted a new comp was a main comp clean out and spec’d up vid comp. This way, I get a mega speck up, but no business improvement. The other way, I get a big business improvement, but the video speck is not that great.

Okay I need to break it down what is the perfect combination?

A mega specked up unit for vid which you also use for music. An okay unit for business that is capable of doing business and music

It seems to me business needs to be on the 2nd computer, which you can do music and video on when you don’t have access to the video grunter. My main issue here I guess is doing my music on different computers which I do now anyway. But don’t like. What I wanted is to have the best speaker set up at all times. But why would I even have music on the video grunter? I dont need great sound for the grunter.

You want to be able to separate business and music? Well you can, but I don’t think it matters that much. I think it’s something we could find out and adjust for. Also the frustration of having to do video stuff on the shitter computer.

Okay so the advantage here is I get a super grunty vid computer – part use – but my business computer is still specked up, and I only need spend $600 as planned.

Firstly I need to port all the video stuff onto the new computer. Then I need to draw down the whole hard drive, then I need to put my old computers stuff on there. But I might need to redo Windows XP anyway. Or not, we’ll see. First step get the extra storage we need for increased auckland cd dvd duplication!

I like this idea, if it doesn’t work, we can spend some more money on something new next year, and it doesn’t have to be spensy. If I went the other way I’d have my own thing, but I’d never know what it was like to maybe shave hours off the work I’m doing in video. If the thing saves me 80 hours next year, is that not worth $500? Seriously? Becoming more creative because you can do something more quickly without having your impulses stifled, and being dejected by the amount of work you were able to get done in 6 hours? If we smashed one clip in 6 hours, we’d be ready to do another the next night.

Certain things need to be done to get us to a point where we are moving on.

Again another reason why I should be focused on pirates, and perhaps it’s through doing the pirate stuff I will be able to branch into doing the other things I’d like to do.

So, I went to the computer store to buy some more storage this way I’m ready to do any change overs of computers. I will first start up I guess by putting this hard drive into that computer to see if I can run my old programs on that OS, and then yeah. It’s like moving my #1 pair of shoes into #2 slot. I’m ready to go. I’m on one computer, it’s time to get the new video computer happening.

In time to finish these new videos.

What about the superhive set up? I’m going to swap the couch for the other desk asap to test.

Now I just realised it’s possible for 2 people to be working on editing side by side, or for me to even have a staff person going hard on high end shit. I like it when things happen. We buy the new computer, and suddenly I’m ready to go in on the footage that we have.

I just want to remember what has this computer got that i need on the new one? FL8. Maybe My favourite old games, but what other than that do I actually use that’s not on there already? Well I got FL8 on there. So I guess I win. What’s the next step? Tally up this new video editing monster rig.

When I don’t have the rig, I will have to do everything on one computer or there will be no computer for the front room at all?

This is when I went to bed last night, it was getting too hard for my brain!

Because I can always have 2 computers and swap the boxes, or have 1 in the front room for client business, printing, music . . . which sounds like something I might want. But then I have no superhive. At the moment I guess, I have a whole room , or 2 maybe, which I don’t really use in here!

I think we may need the frankentrolley.

The frankentrolley can be used to perform different needs in different rooms. It could provide music or client access in the front room, but can provide internet and printing in any room.

So if the mega rig wasn’t here, comp 1 would take it’s place and I would just wheel in the frankentrolley for internet and business. When the big rig returns, I wheel out frankentrolley, stick the big rig in place of comp1, and put comp1 into . . . oh man this is confusing.

So we stick comp 2 on the trolley. When big rig isn’t here, we wheel it in, see? Doesn’t work to replace the big rig because we’ve still only got 2 screens! So what if I brought another screen? I want comp2 on the trolley. I want comp1 to change it’s role from either music and video or business and music.

It seems to me as if you’d have an empty desk for the big rig. If it wasn’t here you’d wheel in the trolley for internet, business, etc. and do creative on comp 1 if you needed it, you could also use the trolley as a second screen for the big rig and would allow you to print some disks as well. When the big rig was here, it could be in the front room. We just might want to consider another monitor so we don’t have to cart the other one around.

Or perhaps the TV we buy can be a monitor also, that is more likely. So right now, we do little more than possibly swap the position of the comps if we are feeling that bold. And we’ll be wheelin’ through to more successful business, video production and auckland cd dvd duplication success!

I think once we start trying things we will have a better idea, but for now it’s good to know how we’ll do what we’re planning to do.

After CD DVD Printing Copying Possibilities

Friday, November 23rd, 2012

We are keeping on I have to keep writing so that my seo for the cd duplication and dvd duplication that we do stays bouyant on google, I have been rather neglecting the whole situation of keeping the blogging happening but the truth is that my business is fine, I coast along sweetly on the back of years of good service and inane blogging, posting about whatever my thoughts are so that I have hard authority links to

My site is crotchety and old but it does the job. I had an episode I had to deal with though, my my whole server went down, what a disaster, it was only for a day but still. It was handled because I’m a veteran and I know these things get sorted out. I’m not showing off here, I’m saying that when you’ve been in business over 5 years the madness of it all should begin to settle down and basic operations are not something you have to intensively manage because it’s all so familiar, you do it automatically.

There’s only one big thing I need to tackle beyond basic housekeeping and that is my pirate site. Because it’s become a big issue trying to get my head into it, I’m doing my thing where I look at what smaller stuff I can tackle so I can build up a head of steam and tackle the big task.

But this is where it gets pretty weird, something we’ve dealt with over the last few months, are my aims for the business seriously to clean the carpet? To me it just seems like I should pay $200 to clean the carpets just to get such things off my mind so I can think about some real business.

It’s just this swamp of little things I was meant to do, endless maintenance! I need to get a new phone. And then what?

Well I have a lot of projects kind of winding along but often it feel like i’ve got too much going on, and I can’t really stray too far from the situation I’m in as it is, I have to do cd duplication and dvd duplication services in auckland, the printing, video etc. The core business, running off to make music videos tends to loose the focus, but when I look on my list, that’s what is there!

Where does this turn back into straight up and down business? Does it ever? I make enough money so nothing I chose to do will ever be influenced primarily by profitability. I enjoy doing music videos, photo shoots, it’s fun! But what direction am I going in with this, where does the fun intersect with something sustainable?

I think we have to look over our projects and decide that there is one we’re going to focus on and some that may not happen this year.

Music videos
Music projects
Talent projects
Mix CD

I think it relates to these content strategies in the way that everything needs to work together, we need to really just focus on music videos until we have caught up so the ideas we had for funny videos are not really relevant. We’re going to focus on music video


So I’ve got this model I’m following to promote artists, you get the content, you do the photo shoot, the video, set up the web page and drop the ad campaign specific to the new content, and you just do it month in month out, have a dozen campaigns laser targeting people with specific content

Things are getting weird and interesting.


We can’t ignore the fact that when our new pirate site launches we don’t really have a big business project in mind, except to maybe update the kurb site? I guess that is what we will be pushing on with.

For the first time in NZ the business colour laser printing category isn’t growing. In an age of online content, the printer manufacturers have been literally saved by businesses throughout NZ printing and copying more and more colour pages. The consumables needed for these colour prints are more profitable than a simple black print for the industry. For a long time the black printing numbers have been declining, but last quarter the colour space joined the decline with a 2.9% dip in NZ according to Infomart.

Most of us already know the simple idea that printer manufacturers generally lose money on selling the printing hardware, but make up for that with sales of printing consumables over time, especially the colour consumables.
The problem now is that accountants and business owners have got smart to how things work. They’ve had their IT people change each computer to default to black printing. Also more and more large organisations have got sick of piles of unclaimed paper at central printers and require a swipe card to collect your prints. This combined with fierce competition is turning many 8-12c colour laser prints into 1c black prints.

A sanctuary for the industry had previously been paper supplies, but the same accountants and business owners are turning the organisations printing defaults to double sided printing also.

There is one bright spot for the print manufacturers and that is stealing business from the offset printing industry. This is occurring because the printers from brands like Ricoh, Fuji Xerox, Kyocera are becoming sophisticated enough that business cards, corporate flyers and other small runs no longer need big offset printing. While this opportunity isn’t going to single handedly save the digital printing manufacturers, it will buy them a few years of breathing space.

Where on earth will the printing manufacturers turn next?

Services. He has a unique strategy to grow a business around document management, network management and over time build up its capacity in other areas of business IT service.

Cheap Online Video Production Service

Tuesday, April 3rd, 2012

I’m looking at websites here again, I want it done with, but I’m also thinking that I really don’t need to be worrying about a website that is not already making money, or money or profit, revenue related to websites at all! I’m really not looking for big exhausting growth, I want to have some solid business ideas waiting in the wings for when cd duplication and dvd replication isn’t so strong.

But my video production website is so ugly it doesn’t even have a chance!

We will spruce up the artist website, the pirate website and the video website for appearances, but we won’t even touch kurb for another 6 months unless things change. It’s all about having some forethought and putting in preparation so if the market shifts, I’ve got a few plans in place.

It’s a nod to the future that I can do video for 20 years most likely, just an idea and you can take it anywhere, but that’s all so fanciful, you need to keep abreast of practicalities. The whole youtube partnership advertising thing – 3c a watch? $30 for 10,000 views? 10,000 views is worth so much more than $30, 10k youtube views should get you 5 willing fans or buyers at least, get them coughing up $800 each every month for their video production and video marketing and you’ve got a business!

But surely there will be a year where we struggle to hit even $1200, and we’re not uncomfortable, but we have more spare time, and we know what’s coming.

In as little as a year it could be $800, and things will pinch a little, but that’s the point, we’ve got 2 years, in theory to make video happen if we have to.


What’s my idea for the video production site? A better website? Sure, but what’s the product we’re selling? I’m not sure we know! We have to produce some videos and say that this is what we do before we go getting all excited! What kind of job a re we looking for? A quick youtube presentation, with a campaign, for like US$800, so we might be better off $500 once we’d paid all the contractors, without doing more than half a days work.

And because we’re doing music video production, we should advertise that. Video and promotions package for $795, and the videos we put up initially probably won’t be much chop but in a year or two we should have a couple of decent videos, but even then it’s kind of . . . well a lot of 2 way traffic, traffic coming from youtube to look at the deals on the site, so we just need some examples, and some deals and links etc the blog, and that should do.

We honestly have to shake up the content. It’s pretty sad, the rest would be simple, in terms of just getting a designer who can do something flashy and standard and going with that, but how do you expect it to play? In 18 months our videos are getting good and they draw attention to themselves, people want to pay $1000 for the video and promo and we’re doing one every month and pocketing $650.

Right now I reckon I could charge $600 for the video plus promo, and I would pocket $400 but that’s still 2 nights work, okay but not that worth it, we have to start with the $795 package, a promo package and a few straight video packages.

So yeah we do want to re do the video production site but we need some kind of idea of where we’ll be in a year or two when we actually want to push it.

Really I just want to spend $200 getting it looking smarter, and let video push the message. Pirates right now can look after itself, and don’t see why we should worry too much about kurb for now either, there’s just no reason to develop it much while it’s still doing well.


We’re still looking for that assistant, if they were coming on monday they would be helping to pack up what we’re sending, the band cd duplication, and maybe a trip to penrose for the dvd duplication services. Then we might be thinking about picking up cd cases for cd replication but it really depends what jobs come in.

This helps with packing and delivering, and even printing and supplies pick ups, where are our other issues? In admin. What’s taking up my time?

Worrying about websites and photoshoots and office rearrangement?

What’s this admin business?

Payment Reminders
Design stuff?

Meeting clients and customer service is not something I can really bow out on, and it will always involved people coming and going.
Art + Design Masters
Print Orders

Assisting in Auckland CD Duplication and Copying Expansions

Saturday, January 14th, 2012

Okay so coming into 2012 we have a funny situation, where cd duplication is still going really well, we have the opportunity to reach out in new directions, but we can’t overstretch ourselves or what’s the point? What I’m saying is why ruin a perfectly good business by overstretching yourself just to get another off the ground?

You’d think I stop blogging if I wanted to slow down the pace of my business but I’ve got too many ideas and ultimately we want to make the choices that will allow us to grow smart. At the end of the day, 2 successful businesses will bring me to my business goal. But we don’t want to risk one for the other, we want to keep our eye on the ball and develop our secondary enterprises at a sensible pace.

Do I even have to put “cd duplication” here on this blog any more? Cd dvd duplication and cheap printing for auckland and new zealand is what we do here, mainly, we just had to focus on that because it was the easiest thing to turn around – all kinds of marketing and video production and presentation we offered gets really complicated when you’re trying to do it cheaply.

I think the point is you could do a lot of things if you keep at it, it depends on the result you’re looking for. I think maybe business ideas get easy, it’s easy to say hey we can do this, but then opportunity cost rears it’s head – what’s the real opportunity you’re looking for? Is that the opportunity you’re actually missing out on?

We thought heading into 2012 that pirates was the right move. We thought was a great idea because it ticked so many boxes. It’s stiull a great idea, but we decided that if there were more low intensity options that offered the opportunity for a smaller commitment, they should be looked at and considered.

So we focus on where we can take our core activity, but we also consider the bigger picture, that there is always a finite amount of energy and time to put into any effort.

The bigger picture is why would we want to grow our business? To create more opportunities outside of just profit. I guess if we’re already thinking about more people, and assistants, then anyway we grow the business increases the viability of that person. Just doing the numbers now, it’s crazy I haven’t moved on this. It’s just opportunity cost again, because we need someone who can pick things up, so I do less – literally. We recognised that driving around is probably the first thing, and combining that with printing and posting duties.

Someone can’t walk into that job, they’d have to work with me. It’s still pretty stressful, what about me, why do I want to grow this business?

Well as I said, just a little bit of growth and I’m in a pretty comfortable place financially. I’m not raking it in, but it’s enough for me. At the moment I have enough, with another business going strongly I would have enough to do more things that I didn’t expect.

Because it’s good to push yourself forward, push yourself to your best. With help, I could do more, but more importantly when it comes to the business, I do less, and at this stage, to remove all that would leave me with a lot of time, I think – to think, and know what I really want to do with the opportunities I’ve been given.

So in a lot of ways it’s all about not just hiring an assistant to do more jobs so I do less, but being able to pay an assistant to provide the ability to push forward with new ideas.

I would be just focused on the important stuff – sales, debt collection, accounting, and then my growth strategies. You’ve got to think of the assistant as the person who can get you out of here.

You want someone who takes the client, sorts out their art and printing, sorts out their audio, sorts out the cd duplication order, packaging and posts it off, on the way collecting ink, printing and discs for the next order.

so the work they are doing is
– dealing with clients, printers
– driving around
– cd duplication packaging

and the areas we are consolidating in

– buy dvd player
– stockpile supplies
– get assistant

Then I just get on with my own little expansion agenda.

We were talking about giving someone trademe, getting them going with the trademe side of things. That is a bit of a luxury though really.

again I was talking about getting over to australia and getting some cd dvd replication action on there, connecting with melbourne operations to get the discs flying out, people I was talking to were talking about sales being pushed by peple who could come in and help me, targeting certain markets, replicating not only the business model but the marketing strategy also.

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Growth for Pirates, Printing and Promotions, Auckland

Wednesday, November 9th, 2011

There are always new opportunities in business but the important thing is to focus on what matters to you – it’s your business, you should get the things you want out of it. The mistake I often make is in thinking that more money, more profit, more revenue more turnover is what matters, and for the first few years, getting going becomes an obsession.

But as I’ve not only grown my business but actively shut down parts of it to reduce the stress on me, you begin to appreciate a little more that it’s a different approach taken when you’re looking to capitalize on your success, rather than grow something big from the beginning. My best idea recently allows me to pull back if I get too busy, but also stockpile so there’s no wasted effort. It is a limited enterprise, but that’s not an issue because I only want something small I can grow with low maintenance.

I want to have ideas on the ground so that if my main business declines, I have options. There’s another business there that just needs 3 months hard graft to get up and running rather than a year or more.

A lot of the old ideas were all about rolling out this business model and replication of systems but systems so often break down and as you progress you start to ask yourself whats the value in constantly fixing them? Business like that for the expanding entrepreneur doesn’t work because they divert attention and frazzle the wits. You’re looking for low maintenance business commitments.

How do we get there?


It’s almost as if from this point I can only expand with an assistant baring everything that would have been lumped on me as the entrepreneur forging the way. What do I do with all the music marketing, youtube promotions and graphic design, website design – all these enquiries coming in for me? I know better than to take them on. But when does it get to the stage that an assistant could make a living out of my offcuts?

How does the assistant fit with what I want to do personally? That’s why I always have my reservations, I don’t want to waste time telling some employee what to do when I’d rather be doing what I want to do.


I have not been advertising for 2 months now which means these blog sessions that help my seo are pretty much the only form of marketing I am doing and I am always looking for ways to leverage my blogging even further than simply writing more and more. A readership would be nice, but at the end of the day, it’s the search rankings that matter and SEO and it’s modern state must be considered.

Writing blogs is great, but article marketing doesn’t really seem to suit the bill because of how no follow has spread. Writing often serves me well but a little bit of organic action – links, fans, buzz, whatever, well it couldn’t hurt. I think we need to recognise how we can repeat the success of the cd duplication services and apply that to new ideas.

Focus your advertising, blogging, link building etc. on pirates or talent or whatever new ground you’re trying to break.


Blogging is not responsible for 100% of sales obviously, it just keeps my search ranking up, and people are coming to my site, seeing my deal is straight up, and it’s all happening from there, more people are using google, etc. to find the services they want, so my strength in online promotion has meant I’ve risen with that tide, but because I’ve been going so long, at least half the sales I get are repeats or word of mouth.

It bodes very well for the future , and will probably have me reviewing being aggressive with cd dvd duplication again next year. But I can’t be aggressive with anything without the staff!

But how do we grow word of mouth and repeat business, is there any way to do what we’re doing, better or is it simply to do it knowing the next few years will probably be an easy run? I think we’ve been over its and it’s simple: don’t aim for more work unless you’ve got the system and people to handle it, otherwise I’ll just be stressed out.


Pirate birthdays are now a focus because we’re looking for those opportunities we can grow without too much stress. It’s not always easy gearing up for a party but it’s 1 hour and it’s done. I do need to be ready to put my prices up also. But it appears that youtube may be where I have the opportunity to make money, if I do a pirate video every week, and I’m getting 50,000 views a week, well I’m making $150 youtube partnership. That’s not too bad, because that’s what I’m talking about in terms of boosting income.

A key to this is that I don’t need more staff or resources in the short term to grow. It means lower commitment and being able to move forward here with th resources I have. Until I find good staff I have to maintain that approach. But what’s more interesting is that once you get to that level then I do become in demand, there are more possibilities opening up in terms of media etc.

Secondary income streams opening up, the main one I see is really doing youtube videos, as I said, and then well I’ve talked about shows – you perform to 100 kids for $5 a head for 40 minutes – well you’re making $500 a pop. it’s certainly something I have to build up to, but the marketing, and establishing myself in SEO, word of mouth, online advertising etc., that’s the important part for right now and anybody reading this.

You do your online marketing in advance. I don’t know when I’ll be able to support graphic design and music marketing and youtube promotion and video production so I’m not planning in advance, but the pirate birthdays is different, I can do it now so I can do the marketing now.