At the moment I’m trying to resolve a lot of loose ends in my business by going over old writings, accounts, content, pictures, etc. looking at what can be done, are we to use this content, is there something that can be brought forward from this, distilled down, or are we best, in the interest of minimalism, flexibility and clarity to simply zip it up, sling it on some back up drives and get on with our lives?
I swear this archiving game is real because it comes forward. There is everything that is, and everything that will be.
There are still strains of concepts here that are important enough to be drawn out and used, drawn into the threads of concepts we are moving forward with, if even just as experience and understanding of what we won’t be going into.
There’s so much a business can do, it’s good to know what you won’t be doing, and why.
I’m going through a lot of old articles that I wrote when I doing music marketing as part of my general archiving efforts, I just want to put everything straight – everything I’ve ever done!
Hold it right there in one or two 2tb hard drives, and say that’s it! That’s me! No need to concern myself too much, it’s all there. There’s not a missing idea, I went back and checked them all, I thought about what mattered.
I learned a lot in that time, I am holding on to the articles because there’s no point throwing them out, although will I ever going to want to push content out like that on my site? Is this really what I want to do with my life? Like I was trying to do crazy blogs then, and 6 years later here I am. But I know it’s because I’m trying to unstick myself from a work routine and learn to vary my efforts.
But isn’t it an efficiency to arrive at the point where I say, no I don’t want to publish lots of rotten old content, this is not how I will pursue a future need to generate income, my resolve is that I have at least 2 years left in this business, I have to be prepared to get out in 6 months, maybe a year to be honest, or possibly I will still be eking out a living in 5 years from cd copying and dvd duplication.
I am serious right now about focusing beyond the business, and that’s not to say I wouldn’t go back to music marketing management again, but it has made me think, it seems unlikely. It seems that I am too crafty, and that little incomes of $100-300 a week are easy to come by and maintain if you’ve got smarts and patience, I’ll always have a few of those, and my income needs will tend to be flexible.
That was always the plan. I stay in auckland pirates, video production, music gigs, talent, I just stay there, and there will be money around if I just put a few months preparation into it. But really we want to avoid that. My belief is that cd dvd duplication, printing etc will continue to earn me $300 a week on average, for another 10 years. I will have pirates and video as good second strings. The talent and music may never be professional, but can possibly claim losses and make me look busy. In addition I believe my investment and business skills will expand so that I can also make cream there on top of my projections,
It always returns to the known end point, at that point we have RC and the pirates. RC, a more comedy based format is harder to embrace because it’s comedy and it’s such a punt, pirate stories have the back bone of being a business proposition.
Where it all returns to of course is the moment of saying well, we’re doing pirates. I think we need to do it to do it.
Are we going to start advertising? Sure, but the main thrust is to construct a 40 minute show I can do with a fairy for say 50 kids or a school or whatever and swag $300 or whatever in the deal. 2 shows for $500.
We got this great little plan for crowdfunding the pirate visits down there, get my $500 and we’re done!
Except that we know we won’t be motivated to do it for the money, and so that’s not the avenue we’ll find ourselves turning into.
We’ll need to be doing birthday shows most weeks, and trying to hustle appearance etc. More like milford. The reality is that we won’t be motivated to do it unless we have people working with us, to get alongside, and build the thing, so it gets easier for me, and in turn I can improve what I am delivering into new situations.
So ideally what do I want? 2-3 birthdays a month and a 2 day road trip where I
But if your videos actually catch you have to expect $1000+ a week of bookings. 3+ shows. Fine.
I’d make a school show $300 and a birthday $150. $100 for my fairy, $100 for other costs.
I won’t really do much, that will be part of what I’m about, it’s my character, I improvise. I want one school booking, and 1 party booking a week which I expect to spend $50 a week to get, but 1 party or appearance, which could even be as a DJ etc is through the youtube hipster following.
My belief is there will just be too much overflowing from me paying girls to do videos and doing street crawls which I also record, I’ll have a lot of video, hopefully it will build up. The videos form the basis of the show which is the dvd as well, so yup yeah.
How long are we talking? A year? Maybe. Where are the challenges?
Getting those bookings, we will have to be super confident. Doing a party every week, I think sure, maybe not every week. I could make it happen, but crossing over to schools? We’d have to start by offering a product that was too good to reject. Blanket bomb the schools for an hour around with a $250 deal, if you can aim for 10. Well it’s not a matter for counting. I guess I will try and put the feelers out and come up with a solid plan once I get there.
But I guess the idea is to get these fairies on board, get them making videos and hitting the street, until we get more parties going, and once we’ve got regular parties and decent videos to string together funnies, this could easily take 6 months, then we can launch our show, that is the big one. Likely we would have changed out several girls by then, but each one that comes along can see what their predecessor did.
It’s some Dr. Who deal.
Again we see the pirate thing becoming it’s own regular series, and the RC thing possibly and it slowly coming together as one thing.
I look at the articles as they get archived away and think how excited I was once upon a time to offer all my marketing and promotions services.
That time will never be again. Sure I write a lot still, more than I did, but I guess it speaks to the fact I found a way to plan and write that also helped me to get what I’m doing out there to people who wanted to purchase cd dvd duplication auckland. And that allowed me to reach my market, refine my process, and come up with a successful strategy, so that I need not consider such a thing again.
Maybe it might be fun to look and learn and consider as I am right now one day, just to think about how things develop. I know in a lot of ways most of what I am doing right now is the same thing. It is writing for my own sake that really becomes only as useful as the footprints that follow me here.
If I hadn’t taken the steps I wouldn’t be here, but much of what transpired is of no purpose.
I’m thinking about those archiving videos I wanted to make for cd dvd duplication, the concept momentarily lost. It’s supposed video that spans across themes of business, and art, and even greater purpose. We have to continue to explore what it means.
It seems like closure, in the way that putting away all these marketing blurbs for kurb promtions has been, to see, to think of it, to not have much to say in this instance but to acknowledge we probably won’t be doing any online marketing for musicians in the future.
There were exciting thoughts, but they were just excitement, and it wasn’t that it ever had to be. In this way it is my opportunity to say goodbye and close that door, to have closure and finality realising I won’t ever be a person who finds themselves hustling as a consultant.
I’m done with that. And knowing that hustling as a consultant, in that as a consultant I have to be a salesman and a motivational coach, the reward isn’t there. The work will always be undervalued.
But when we tackle this issue with auckland dvd cd duplication, then it will be to a grander scale, in that there is enough significance to warrant a video.
It’s not about a project we’re describing, but a way of moving on from something in a significant way, that recognises what we’ve gained and what we’ve lost.
We don’t grind away on this for money any more, but we do appreciate how media has come into peoples lives, and how helping people use media to communicate and understand, and share culture and information.